D2C, Digital Commerce, & more
Navigating the World of Advertising: Step into the vibrant world of advertising with insights into trends, strategies, and campaigns that shape the industry.
In the dynamic world of direct-to-consumer (D2C) brands, making the right advertising choices can make or break your success. When it comes to allocating your advertising budget, the decision between Facebook/Instagram and Google ads is crucial. This comprehensive guide will help you navigate this choice and create a winning advertising strategy tailored to your new D2C brand.
Discover how JioCinema, the digital streaming broadcaster for IPL 2023, achieved a ground-breaking world record with 3.2 crore concurrent viewers during the final match between Chennai Super Kings and Gujarat Titans. Explore the impact of JioCinema’s streaming strategy and the role of MS Dhoni in drawing record-breaking viewership. Additionally, we invite you to share your thoughts on whether you would advertise or sponsor IPL next year to maximize your brand reach or boost product sales.