Zomato working on AI-based features to enhance customer experience

Food made by humans, deliver by humans (soon may be by drones) and customer care/experience by AI. Yes this is going to be a reality. Zomato, the renowned food and grocery delivery platform, has joined the trend of companies embracing generative artificial intelligence (AI) to enhance their customer experience. With plans to hire experts in machine learning, data science, and natural language processing, Zomato aims to develop AI-based products that integrate into various customer-facing features and backend tools. By leveraging generative AI, Zomato intends to handle increasing loads more efficiently and effectively, ultimately improving its services.

Zomato’s Commitment to AI-Based Products

Zomato is actively investing in the development of AI-based products and services. To support this initiative, the company plans to hire engineers specializing in machine learning, data science, and natural language processing.

By integrating generative AI into its customer interfacing features and backend tools, Zomato aims to enhance various aspects of its platform, including search, notifications, product photography, and customer support. This effort will benefit both Zomato and its quick commerce platform, Blinkit.

Optimizing Customer Communications

Zomato has already automated a significant portion of customer communications within its app. However, with the integration of generative AI, the company expects to handle increasing loads more efficiently and effectively.

By leveraging this advanced technology, Zomato aims to provide a smoother and more seamless customer experience, enabling improved interactions and faster response times.

Collaboration with Leading Tech Companies

Zomato is actively collaborating with industry leaders such as Google, Adobe, OpenAI, and Microsoft for its AI product development. By partnering with these companies, Zomato aims to leverage their expertise and resources to enhance its AI capabilities.

This collaboration enables Zomato to stay at the forefront of AI technology and deliver innovative solutions that benefit its customers and streamline business processes.

Blinkit’s Innovation with Recipe Rover

As part of Zomato’s commitment to AI, Blinkit, the company’s quick commerce platform, recently developed ‘Recipe Rover.’ Powered by generative AI engines such as ChatGPT and Midjourney,

Recipe Rover suggests recipes and helps users find the required ingredients. By leveraging AI technology, Blinkit aims to provide users with a vast array of recipes, enhancing their overall experience on the platform.

FAQs:

What is generative artificial intelligence (AI)?

Generative artificial intelligence refers to a type of AI technology that can generate content, answer complex questions, and perform various tasks using large language models. These models take simple-text inputs and produce human-like responses, enabling companies like Zomato to enhance customer experience and improve their services.

What are the benefits of using generative AI in the food and grocery delivery industry?

Integrating generative AI can bring several benefits to the food and grocery delivery industry. It can optimize operations, automate customer communications, improve supply-chain efficiency, reduce delivery times, and provide personalized recommendations and suggestions to users. Overall, generative AI helps enhance customer experience and streamline business processes.

Which other companies are incorporating generative AI into their services?

Apart from Zomato, various internet companies are embracing generative AI to enhance their services. Examples include MakeMyTrip, an online travel agency, which is exploring generative AI to build core capabilities and improve customer experience. Many other companies, including leading players like Google, Adobe, OpenAI, and Microsoft, are actively involved in product development in the AI space.

What are the future possibilities for AI in the food and grocery delivery industry?

The future of AI in the food and grocery delivery industry holds immense potential. With ongoing advancements in AI technology, we can expect more personalized and seamless experiences for users. AI can enable better demand forecasting, optimize delivery routes, enhance product recommendations, improve inventory management, and even automate food preparation processes. The possibilities are vast and continuously expanding as AI evolves.

Conclusion

Zomato’s foray into generative artificial intelligence signifies its dedication to improving customer experience through advanced technology. By incorporating AI into various aspects of their platform, Zomato aims to streamline operations, optimize customer communications, and enhance their services. Through collaborations with renowned tech companies and the development of innovative AI-powered features like Recipe Rover, Zomato strives to remain at the forefront of AI innovation in the food and grocery delivery industry.

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